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One-Press

Tremfya had just launched a new self-injector, One-Press. In order to promote its human-friendly design, to educate and demonstrate the ease of use, we’ve created an interactive mobile experience with augmented reality (AR) feature. One can see it by pointing their smartphone camera to the QR code found on the cards/leaflets in their doctor’s office, or on Tremfya’s website.

Agency

McCann Health
New York

Role

Art Direction

Design

Year

2019

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